Hello shoe-lovers! We are in Miami at Lincoln Road and Dadeland mall recognizing you!
Since October 2018 Facenote is working with Melissa Shoes USA in Miami on a Facial recognition innovative implementation. Lots of shoe lovers are passing by the storefront and interacting with our technology. Some of them are having a super good time!!! ☺☺.
How does it work? Easy.
When a customer pass by Melissa Store she or he is invited to register to be recognized at the store.
She or he can text (sms) a selfie from their mobile phone, or even share it on Instagram, and, 10 seconds later ….we can greet them by name, and reward them.
By connecting to the existing CRM, the associates can know their previous purchases and provide a better buying experience.
In July 2017, and after a very intensive selection process, XRC Labs NY invited us to be part of their 4th Cohort, during 13 weeks at their offices in NY.
We had a great experience learning from their deep knowledge in the retail industry from experienced professionals like Pano Anthos, Leslie Cohen and all the team (thanks Carly-Ann, Tony, KC, LJ, Elena, Josh, Dana, and all the amazing XRC team.
At the end of the program, we had a great demo day at the Parsons School of Design, with an attendance of over 500 retailers and industry experts.
In June we were invited to Cannes Lions Festival, the most creative event in the beautiful and cozy city of Cannes. We had four days of great mentoring thanks to R/GA Ventures.
There we met amazing and creek (creative+ geek! ) people like Patrick Collister (Creative Lead in The Zoo EMEA for Google) and David Shing (AOL’s Digital Prophet) and we shared our experiences with great startups like Dashbot, Whalar and Lobster.
Eduardo Rivara was one of the speakers at Innovation Day where advertisers and marketers were impressed about the possibility of using face recognition in multiple marketing fields.
Sheila González, our Creative Director, was watching the winners shortlist and talking to the world’s creative elite.
After a non-stopping week (yes, we spent the whole week there) we have one proposition : Next year, we’ll be helping one of those companies win a Cannes Lions using face recognition technology. We still don’t recognize animal faces but we… go for you, Golden Lion!
Last month, we were invited to showcase our technology at the NACDS Total Store Expo, Vision 2028 (http://tse.nacds.org/plan/vision-2028) in San Diego, California.
The claim of the Vision 2028 area of the expo was “Insights into the future of chain and retail pharmacy”, so our idea was to show how facial recognition can be used to improve customer experience inside the stores, as well as explore other ideas for the health industry.
We spent three amazing days discussing with major health industry companies, like Walgreens, CVS as well as hundreds of representatives of pharmacies across US and the world, and showing how technology can be used to provide a new experience in that area.
Also, we were invited to take part with three more tech startups in the insight session panel “TECHNOLOGIES THAT ARE TRANSFORMING THE RETAIL AND CPG INDUSTRIES”, with Pano Anthos, Managing Director at XRCLabs.
Thanks a lot, specially Steve Perlowski for a great experience at NACDS Total Store Expo. We hope to see you back next year.